As a proud San Diego native and first-generation American, Genie Irish was taught the importance of hard work and determination, as well as the value of owning a piece of the American dream. Growing up in Imperial Beach, the coast was a part of her everyday life, whether that meant going to surf camp, snorkeling, or fishing off the pier. This foundation inspired Genie to create Costa Modern Properties, a uniquely coastal real estate firm that specializes in helping clients build generational wealth.

 

Genie began her real estate career in 2003 by mastering various critical support roles, including assistant, office manager, and transaction coordinator. After a decade of learning the intricacies of purchase contracts, fierce negotiation strategies, and savvy marketing techniques from top-performing agents, Genie went on to become a top-producing professional. In the past three years alone, she’s facilitated 76 transactions totaling nearly $43 million.

 

Backed by her well-respected reputation as an industry expert, Genie brilliantly designed her business to provide the exclusive, value-added services that clients need most in today’s dynamic market. Genie’s extensive knowledge of the vibrant communities in San Diego makes her an expert at searching for and finding that perfect home in just the right neighborhood. Her creative and fun marketing techniques make listings dazzle against the competition, and her tenacious negotiation skills ensure her clients achieve the best outcomes — every time. 

 

When Genie’s not transforming the world of real estate, you can often find her and her son, Billy, on third avenue grabbing coffee and pan dulce or in the bay, stand-up paddleboarding or kayaking. Genie dreams of expanding Costa Modern Properties internationally, starting with the coastal towns of Baja California, Mexico, a region that she spent many childhood summers playing in — where she hopes to live part time one day, too.